Moxley Carmichael provided communications services to Character Counts of Knoxville/Knox County for “Pursuing Victory with Honor.” This exciting program for coaches, officials and volunteers who work with young athletes inspires them to teach sportsmanship and citizenship even as they teach winning sports skills. UT Coaches Phillip Fulmer and Bruce Pearl joined other prominent speakers at a November 2007 event in Thompson-Boling Arena to promote the program. Moxley Carmichael donated invitation and program design plus overall public relations services to the event.

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